Margaret Aiken

UX Researcher

As a UX Researcher with a background in museum education, I have an insatiable curiosity about the world, a thorough research process, exceptional design thinking skills, and an innate desire to understand the user’s needs in order to exceed their expectations. 

Margaret Aiken

UX Strategist

As a UX Strategist with a background in museum education, I have an insatiable curiosity about the world, a thorough research process, exceptional Design Thinking skills, and an innate desire to understand the user’s needs in order to exceed their expectations. 

About Me

Have fun, work hard

At the age of 15, I spent three weeks bicycling 990 miles from Seattle to San Francisco. At age 35,  I biked across the state of Maine. I am always motivated to bike long distances for pancakes or ice cream.

Relationships matter

I spent 6 months cooking for elderly residents. I was not always the best cook but I was the only one who took the time to build relationships with them. As a result, they never complained if I burned the dessert.

a Growth Mindset

Despite having studied French since kindergarten, by 10th grade I was failing the class. My teacher said, “some just aren’t meant to learn a language.” I spent the following year in France and became fluent.

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Dedicated to mentorship

As a result of great coaching and hard work, I was invited to play Division 1 women’s ice hockey at Yale University. Since then I have  “given back what I’ve been given” by coaching girls’ and women’s teams in four states, and founding a women’s team in Maine. 

Anticipating needs & barriers

Playing hockey taught me how to anticipate, make a plan, but also be able to pivot quickly. Being adaptable has served me well in jobs where buses were often late, there could be 20 more students than planned, or I might have to “pinch hit” teaching a workshop.

innovative & Creative solutions

I love coming up with unexpected solutions. At a science museum, I taught ornithologists how to draw birds online, in order to improve observation skills. At an art museum, I taught children creative problem solving with engineering design challenges.

My Journey into UX

My research superpower

I am a Visual Thinker. My favorite role is as a facilitator, documenting and connecting the team’s ideas. I find it natural and easy to diagram seemingly disconnected ideas and align them to a common goal.

Tools & Software experience

Collaboration software
  • Slack
  • Dropbox
  • Basecamp
  • Microsoft One Drive
  • Google Suite
  • Beautiful.ai
mapping software
  • C-Map
  • Miro
  • Slickplan
Design software
  • Sketch
  • Figma
prototyping software
  • InVision
  • Marvel
Platforms
  • WordPress
  • Wix
  • Strikingly
  • Uxfol.io
Learning Management Software
  • Google Classroom
  • Moodle

Contact me

I am a Strategic UX Researcher: Revealing Insights, Driving Innovation, and Crafting Human-Centered Solutions for Exceptional Customer Experiences.

If you are interested in learning more about your customers thoughts, feelings, behaviors, and values, let’s connect.